Reficere
A modern identity for a collective of identity, space and product designers.
Type of work
UX Design
Year
2024
Customer
Reficere
Overview
The Reficere website was conceived as a digital platform that would best represent the unique identity of the creative collective. The aim was to create a space that would reflect the multidisciplinary approach to design, enhancing the team's skills and philosophy.
Objective
The main objective was to create a website capable of communicating the perfect balance between craftsmanship and innovation, positioning Reficere as a reference point for identity, product and interior design. The design had to emphasise the character of the collective, while offering simple and intuitive navigation.
Process
The process involved an ongoing dialogue to fully understand the team's values and objectives and translate them into a coherent digital structure. Together, navigation and content priorities were defined, favouring a user-centred approach. The site structure was designed to facilitate the discovery of projects, integrating a minimalist aesthetic with clear and intuitive functionality.
Result
The final website fully expresses the creative, minimalist and professional essence of Reficere. The platform has a clear structure, highlighting the collective's projects and skills. A balance between aesthetics and functionality effectively communicates the added value offered, consolidating Reficere's presence in the creative landscape.
Tools used:
Wordpress, Figma, Elementor, ACF... and craft creativity (:
